Cancellation Policy
Effective from 2026-09-07. Earlier versions remain on file and are referenced for orders placed before that date.
The same terms apply to the AI & Data Readiness Report. The fees, the notice you need to give and the refunds are identical on both. Each page then carries the detail only that service needs: the attendee rules below here, a questionnaire there. Any other Apex Insights service publishes its own terms on its own page.
For businesses. Practical AI for Business is provided to businesses (companies, partnerships, sole traders acting in the course of business). By purchasing you confirm you are acting for business purposes.
In short
- Before a date is agreed: full refund.
- Cancel 48+ hours before your session: full refund.
- Cancel less than 48 hours before, or nobody attends: £100 retained, remainder refunded.
- Once your session has concluded: no refund.
The session is priced per session rather than per person, so the fee above does not change with the number of attendees.
If you cancel
If you need to move the date
If you want to change who attends
Swap attendees as often as you like at no charge, up to the day before the session, as long as the total stays within the seat cap for your booking. Send us the replacement name and email and we will reissue the joining details and the completion certificate to the right person.
Fewer attendees than you planned does not change the fee, because the session is priced per session rather than per person.
If we have to cancel
If no date is agreed
If 60 days pass from your payment date without a date agreed, your order expires and we refund you in full. We will email you before the 60-day deadline so you can either pick a date or ask for the refund directly.
Where a fee has already been earned, expiry refunds whatever is left after it. So if you cancelled inside 48 hours and never rebooked, the £100 still stands and the remainder is refunded.
Discounts and voucher codes
The £100 fee is a flat amount regardless of what you paid. If you used a discount or voucher code, the fee is still £100. It reflects our real cost of a missed or late-cancelled booking, not a percentage of the price.
The fee can never be more than you paid. If a discount or code brought your price below £100, the most we retain is the amount you paid, and never more.
How refunds reach you
Refunds go back to the card or account you paid from. Once we have issued a refund, it usually appears within 5 to 7 business days, depending on your bank or card provider.
Your statutory rights
Nothing in this policy affects your statutory rights. We are obliged to deliver the session with reasonable care and skill. If it falls short of that, you may be entitled to a remedy regardless of where you sit in the tables above. Get in touch and we will put it right.
The session teaches the shape of the law rather than giving legal advice, and a half day cannot make any organisation compliant. That is described on the course page and is not a basis for a refund after the session has run.
This policy is governed by the laws of Scotland. The full Service Agreement is at /terms.
Questions
Email us at [email protected]. We aim to respond within one working day.