Apex InsightsAI & DATA CONSULTANCY · UNITED KINGDOM
Apex Insights is a UK AI and data consultancy. We assess where you really stand, then give you a costed plan you can act on.
Most businesses are being sold AI before anyone has asked what their data looks like.
The pitch is always the same. A tool, a subscription, a promise of hours saved. What is missing is the part that decides whether any of it works: whether your data is clean enough, whether your systems can talk to each other, whether your team has the time to run it, and whether UK GDPR lets you do it at all.
That is the work we do first. We look at what you actually have, say plainly what is ready and what is not, and set out the order to fix it in.
Whatever you need done with your data. Cleaning it, joining it up, moving it, analysing it or reporting on it, at a fixed price agreed in writing after a consultation.
Data, AI, and automation shouldn't be guesswork. We help businesses make decisions they won't regret.
Craig Moore. Data Scientist and Founder
A half day live online session that gets your team using AI correctly, legally, safely and ethically. No experience needed, and everyone leaves with a completion certificate.
Most of the value is already sitting in the data you hold. The work is knowing where to look, and what to do first.
Craig Moore. Data Scientist and Founder
A structured assessment of your data, systems and team, with a costed action plan for data, AI, and automation work.
Data Scientist and Founder
Over a decade in data science and statistics across healthcare, education and the private sector.
Craig holds an MSc in Computer Science and Artificial Intelligence.
Apex Insights exists because the same pattern kept repeating. Organisations with real problems, being sold tools that did not fit, by people who had never looked at their data.
Every report is reviewed and signed off by Craig personally. There is no account manager, and no junior analyst learning on your engagement.
10+
Years experience
MSc
Computer Science & AI
ICO
Data controller
Insured
Professional indemnity
The kind where systems grew organically, a spreadsheet is quietly holding something important together, and a director keeps being asked what the company is doing about AI.
You do not need a data team or a technical background. If you can describe how the work gets done today, that is enough to start.
Tell us what you're working on. We'll tell you how to get there.
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